The most important assets of most small and medium sized companies are not found in their bank accounts, office or production facilities. Today, most such companies only peripherally make hard goods, if at all. In reality, they trade on the minds of the founders and staff. They may sell a service rather than a product. For example, they may design web pages, provide ad copy, arrange for on-line delivery of the latest sports scores or do the thousand and one other tasks that have changed the world in the last ten years. Even when a company develops its own goods, it usually names and designs the product, with the manufacture in a factory owned and run by others. In each case, the assets of that company are its name, ideas, artwork and product design or inventions which make it unique. With these assets, a fence or a guard is no longer an adequate protection from theft.
Guards are built into the U.S. Constitution, Federal statutes and the common law to protect these assets. They consist of trademarks and service marks for the protection of the name, logo, packaging and/or product appearance associated with the goods or services; copyrights for the protection of original works (literary, dramatic, musical, pantomimes and choreographic works, pictorial, graphic and sculptural works, motion pictures and other audiovisual works, sound recordings and architectural works); and patents for the protection of inventions and appearance of useful articles.
Just as businesses have changed with new technology, so have their need for, and relationships with, Intellectual Property lawyers changed. The relationship with Intellectual Property lawyers has moved from the periphery to the center of modern business concerns. We look forward to the opportunity to develop an on-line and, if possible, in- person attorney-client relationship with any of you who wish to use our services in obtaining protection for the products of your mind. If you would like to learn about us, jump to our Martindale-Hubbell listing. If you would like to meet with us for a FREE consultation, please contact us to schedule an appointment by telephone, fax or e-mail.
Contact Information
Steven H. Bazerman
Jason M. Drangel
Lincoln Building
60 East 42nd Street
New York, NY 10165
tel: 212.292.5390
fax: 212 292 5391
e-mail: bdpc@dti.net